Cottonelle gets “softer” packaging look with bigger letters. Is it too boring?

Cottonelle, the maker of three types of toilet paper, Clean Care, Ultra Comfort Care, in the Purple packaging, and Gentle Care, in the Green packaging, have  changed its packaging. The company owned by Kimberly-Clarke, encloses 190 two ply sheets in each of the 24 rolls of toilet paper has upgraded its packaging. Let’s start with the word “Cottonelle”.