Thirst for plant-based beverage market growing

As plant-based meat has been getting space in the frozen aisle of supermarkets thanks to brands like Beyond Meat, Pure Farmland, and others so has the interest and demand for plant based beverages. According to an article on Vegnews.com a “majority of the largest companies in the world are working to advance plant-based protein in

Boca updates packaging with a bolder look in competitive veggie burger space

Boca, the producer of veggie products like All American Burgers, crumbles. chicken patties, and so on has updated their frozen food packaging. The packaging red box is bolder as indicated with its copy. Their brand name is now in large caps “BOCA” in thick white letters. They ditched the cursive. Is this because their audience