It is true that food and grocery prices have escalated and tick up more often. Sales are not as great, some would say.

So do we have to sacrifice our meals purchasing Ramen noodle soup or generic soda with high fructose corn syrup, –or is there a better way.

Families on average spend over $200 per week on groceries, that is a lot if you have rent, a mortgage, and utilities.

Can consumers create a budget where we know what to spend each week and stick to the plan? We could but food manufacturers and introducing products and types of food to pique or appetites.

Again it is a challenge, we make impulse buys which crowds out our disposable income.

I long for the day that spending on groceries will be perfect, — that is demand meets supply.